FEATURED: HOW TO TAP INTO YOUR CREATIVE GENIUS

In this interview from Gerard Adams Leaders Create Leaders series, we talk about how I get into flow, and what inspires me to be an entrepreneur.

Scaling past $100K/month? 12 things you MUST know

Scaling past $100K/month? 12 things you MUST know

It’s not that making money is difficult. Believing you can make as much money as you want, when you want, is what’s difficult. For a lot of you, this isn’t relevant since you’re already making far more than $100,000 a month. For those that aren’t there yet, here’s my...

Brand Story: How to Resonate With Your Audience (And Build Trust)

Brand Story: How to Resonate With Your Audience (And Build Trust)

Building trust with your audience. It's a little bit frustrating. You know your audience, you target them right, and you publish good content, yet they don’t resonate with you. You see others who don’t publish enough good content like you, but they have raving fans....

Positioning in Marketing: How to Stand Out In Your Industry

Positioning in Marketing: How to Stand Out In Your Industry

"Positioning in marketing" is one of those things that everyone has heard of but very few people truly understand. Unlike other aspects of your business like your offer, your landing page, and your ads, it takes time to reap the benefits of positioning. And if your...

6 Steps to Create Your Unfair Advantage

6 Steps to Create Your Unfair Advantage

There’s a lot of competition in this world, so it’s vital you create your unfair advantage. You and your business brings something special to the table, and it’s your duty to uncover this unique value proposition (UVP) so you can unleash your unfair advantage on the world.

Marketing Messaging: How to Attract The Right People At The Right Time  (The 3 Lane Marketing Messaging Framework)

Marketing Messaging: How to Attract The Right People At The Right Time
(The 3 Lane Marketing Messaging Framework)

You start attracting a good number of leads to your business, and you think that you’re doing a good job marketing your business.
Then you find that most of your leads are the wrong people who are not the perfect fit for your products or services.

What’s worse is that sometimes they are the right fit but the timing isn’t right for them, so by the time they are a good fit, you would probably have done more wrong than right for them throughout the followup process, which makes them go to your competitors.

How To Use OMNIPRESENCE To Build Awareness & Turn Prospects into Customers

How To Use OMNIPRESENCE To Build Awareness & Turn Prospects into Customers

If you want to build massive awareness and turn prospects into customers (on autopilot), you need to create true omnipresence so you can become “top of mind”, all the time. Omni Marketing needs to become your main focus this year, if you’re to build the awareness you desire. There’s just too much competition and white noise, otherwise. So check out this article where Scott (and his CEO, Zion) walk you through omnipresence marketing, how it works, why you need it, and what your next steps should be.