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Want to know what the biggest marketing trend of 2018 is?
It’s simple. It’s something everyone can you (including you).
It’s also what the likes of Coca Cola have done for decades, but up until recently you needed deep pockets to make it happen. Not anymore. These days, anyone with a strong idea of who their audience can achieve this.
So what is it… what’s the big marketing trend of 2018 that you should know about?
It’s to become omnipresent and relevant
In this video I talk about what this means, and why it’s the big marketing trend of 2018 (and how it will redefine your content marketing — hell, your online marketing as a whole).
The days of having a single funnel and message are no more. You cannot give everyone the same thing at the same time, and expect a return on your investment. If you want to see a big ROI in 2018, you need to build your audience’s trust. You need to become an authority. You need to be ‘top of mind’ at all times.
In short, you need to dominate their newsfeed, not just their inbox.
Because their inbox is full. It’s a great place to share valuable content with them, but this only matters if they actually open your email. And in 2018 they will not open your email unless they see you as the “go to” expert in your industry.
How do you do this?
Well I like to focus most my attention on Facebook, because if you “own” your audience’s newsfeed you will own their attention. Simple!
You can literally become Facebook Famous practically overnight, and it doesn’t have to cost you a lot. In fact, depending how you currently use FB Ads, you may find you SAVE money.
Insane, I know, but it’s true.
This is what I’ve done over the last year or so, and me and my clients are all in. We’re blowing up 2018, and we’re doing it by becoming omnipresent and relevant. We are dominating the newsfeed and transforming into the the big fish in our small pond.
To our audience, we’re Facebook Famous. We seem to be everywhere.
So if you want to find out how you can do the same without spending all your budget in one go, check out this video. And when you do, be sure to Subscribe + Like + Comment. One of my big aims in 2018 is to blow up Youtube like I have on Facebook.
Well, I need your help.
The more people like you who subscribe, the more relevant people Youtube show my videos to.
So help me out, will ya 🙂